|Maura C. Tobias
413-543-2400, ext. 2814
On Oct. 5, hundreds of participating Friendly's locations in 16 states earmarked 100 percent of their profits to the fund, as part of the National Restaurant Association's Dine for America day.
In addition, for the past eight weeks, Friendly's locations have accepted disaster relief contributions from guests and employees, while employees at Friendly's Wilbraham, Massachusetts headquarters conducted their own fund-raising drive. Live radio broadcasts with popular radio personalities supported these efforts.
"On behalf of thousands of loyal guests, employees, and franchisees, Friendly's is very proud to be contributing more than $127,000 to the Red Cross relief effort. We know this generosity will make a powerful difference in the lives of many people who experienced the devastation of these terrible storms," said Ken Green, Vice President of Operations for Friendly's. "We hope that our contributions will enable the Red Cross to assist with the many challenges yet to come in the aid and restoration effort."
Friendly Ice Cream Corporation (Amex: FRN) is a vertically integrated restaurant company serving signature sandwiches, entrees and ice cream desserts in a friendly, family environment in more than 525 company and franchised restaurants throughout the Northeast. The company also manufactures ice cream, which is distributed through more than 4,500 supermarkets and other retail locations. With a 70-year operating history, Friendly's enjoys strong brand recognition and is currently revitalizing its restaurants and introducing new products to grow its customer base.
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